Customer Centred Design

Customer Centred Design

Upcoming Events

Manchester

February 14, 2019 13:15 - 16:30

London

April 4, 2019 09:15 - 12:30

Customer Centred Design

£160.00

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All products and services are designed, but often the design process can be ad-hoc and opaque, resulting in processes which seem efficient but create frustrating experiences for the customer.

The growth of design thinking and related disciplines such as customer success has led organisations to go back to the drawing board to design experiences that work for customers from the ground up. That means fusing research to create empathy for customers with a deep understanding of the psychological principles we can use to create the experiences we desire.

This half-day briefing will give you a grounding in customer-centred design for products, services, and (ultimately) experiences.

Agenda

  • Design Thinking
  • Empathy & Research
  • Content Design
  • Neuro Design
  • Customer Success
  • Designing Products, Services, & Experiences

Outcome

You’ll leave with an approach which will enable your organisation to use research to fuel customer-centred design of products and services.

Venues

London
etc. Venues - Victoria
One Drummond Gate
Victoria
London SW1V 2QQ

Manchester
etc.venues - Manchester Central
11 Portland Street
Manchester
M1 3HU

01484 517575
Taylor Hill Mill, Huddersfield HD4 6JA
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