Measure & Track

Event Driven Surveys

Event driven, or transactional, surveys are a tactical tool to help you optimise the customer experience at particular touchpoints. Many organisations use these on an ongoing basis to guide improvements and measure progress.

You need this if…

A good event-driven survey will give you:

  • An accurate measure of the customer experience for a touchpoint
  • A detailed understanding of the customer journey
  • A clear measure of what makes for the “perfect customer experience”

What we do

  • In-house telephone interviewing
  • Foreign language telephone interviews through a trusted partner
  • In-house web survey design and hosting (mobile optimised)
  • IVR/SMS surveys
  • In-house analysis and reporting (offline and online)

What you get

  • Tracking report. Dashboard reporting gives you the tracking information you need to know.
  • Web portal. Our team of developers can build a portal to meet your needs, whether in-depth analysis or high level dashboard.
  • The Perfect Customer Experience. Tracking performance against the “perfect customer experience” demonstrates the links to behaviours at the front line.
  • Deep dives. To be more than a tick box exercise, you need to dive into the data to extract insights you can use to shape the customer experience.
01484 517575
Taylor Hill Mill, Huddersfield HD4 6JA
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