Onboarding, exit & acquisition
Stephen talks to Greg about his webinar on the insight to be gained from talking to customers (especially in B2B relationships) when they first sign up or when they’re on their way out.
You can watch the webinar on demand here.
You may also be interested in
Webinar
B2B: Onboarding, Acquisition and Exiting Customer Surveys
Does your insight cover the full customer experience, or just part of it? On this webinar, Greg Roche explains how using customer surveys at key touchpoints can improve your understanding of what customer really think of your business. He'll discuss how B2B onboarding surveys...
Downloads
Onboarding Research - Our Approach
Onboarding is one of the most critical moments in the B2B customer journey. It can often build or break trust depending on how expectations are set and problems are resolved. When the onboarding experience falls short the consequences can be costly including increased service d...
B2B Key Account / Depth Interviews
Depth interviews give you the opportunity to explore complex issues and collect rich, descriptive data. They can be conducted as a standalone piece of research or as part of a wider programme.
News & Opinion
5 Tips To Maximise B2B Customer Insight
Are you getting the most value from your customer research? In some cases a single response can pay for the whole survey, enabling our client to follow up with an unhappy customer and intervene before they defect to a competitor, but your customer insight (and your customer exper...
/f/131443/3229x2061/bff1120589/data-skills-for-tsm-online-course-feature.png)
/f/131443/1376x867/d877fde429/online-courses-offer-4for3-feature.png)
/f/131443/2512x1656/98a7710e67/cx-feature.jpg)
/f/131443/640x422/c90e3b081d/research-to-inform-strategy.jpg)
/f/131443/1962x1135/e8f74f1bf6/customer-research-review.png)
/f/131443/1920x1080/b9e440f678/ep73_1280.png)
/f/131443/2015x2014/5ad437dee7/b2b-onboarding-acquisition-and-exiting-customer-surveys-thumbnail.png)
/f/131443/1000x1000/4811438f9b/onboarding-research-our-approach.jpg)
/f/131443/1309x1309/1f0797cc31/b2b-depth-interviews-thumbnail.jpg)
/f/131443/642x642/efb970d2d5/5-tips-to-maximise-b2b-customer-insight-thumbnail.png)