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User Stories And Customer Journey Mapping

This is one of our most popular training subjects and helps you understand how things look from your customers’ point of view. Mapping all the touch points of a specific customer journey is a must for designing positive experiences.

We can’t give you an in-depth guide to customer journey mapping in 30 minutes, but we can give you an outline of best practise, what to focus on and common mistakes.

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Webinar host:

Stephen Hampshire

Client Manager @ TLF Research

Stephen stays abreast of the latest thinking in customer insight and analysis so that you don’t have to. He combines straightforward reviews of cutting-edge techniques with real life stories to engage with his audience, leaving them inspired to make change.

Stephen has been with TLF Research for 16 years, and works with leading organisations across sectors to understand and improve their customer experience. Clients include Visa, Europe, nPower, RSA, Citibank, Parker Merchanting, RBS and SITA.

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