What Matters Most To Customers... Now?
How will COVID-19 change our relationships with customers?
No one knows exactly what life will look like after lockdown, but we do know that it has had a profound effect on how customers think and behave. In this webinar we’ll review:
• How customer behaviour has changed during lockdown
• What customers are saying about their changing attitudes
• The fundamental shifts in what matters to customers (usually slow to change)
• What customers are saying about how they’ll behave in the future
• Why customers are better at predicting their own behaviour than some would have you believe
• What life after lockdown may be like
• How you can make sure you understand what matters most to your customers
Over the last few weeks we've continued to carry out customer research for our clients and with our online panel, this has given us a first-hand insight into how customers are feeling. We'd love to share our thoughts with you in this webinar.
Client Manager @ TLF Research
After 23 years in customer insight, Stephen's view is different to most. He believes that creating great customer experiences is simple (though rarely easy). Insight comes from asking customers the right questions, and listening to what they say. Building a customer-focused culture is more important than improving your processes. Proving the ROI of customer experience is easier than you've been told.
Stephen stays abreast of the latest thinking in customer insight and analysis so that you don't have to. He combines straightforward reviews of cutting-edge techniques with real life stories to engage with his audience, leaving them inspired to make change.
Outside of work he’s also a keen photographer, craft beer buff, and probably owns too many stringed instruments.
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