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CX Strategy Design

“Strategy is sacrifice”, as David Ogilvy said.

You need this if:

You want to paint a clear picture of what you’re trying to achieve, why, and how you’re going to do it. Strategy is about choices: which customers to target, which propositions to focus on, what channel mix to use, which partners to work with. We’ll help you articulate your answers to these questions and put it all down in a coherent plan with concrete next steps.

What we do:

Week 0: Kick off and information-gathering questionnaire

Week 1: Engage with stakeholders

Week 2: Workshop strategy co-creation sessions with senior colleagues

Week 3: Strategy review and refinement

Week 4: Final debrief and reporting

what you get:

Completed CX Strategy Canvas

Highlighting key strategic choices and dependencies

Report

With recommended next steps

Priorities and Recommendations

A clear set of priorities and recommendations you can act on

Get in touch

Every strategy starts with a different set of choices to make. Get in touch to tell us where you're at, and we'll talk through how our approach could help you get to a clear, coherent CX strategy.

Contact us

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