Homewebinarscustomer touchpoints you should be measuring

Customer Touchpoints You Should Be Measuring

Free On-Demand Webinar

Every time a customer comes into contact with your organisation it presents an opportunity or a threat to the overall perceptions your customer has of you.

In this webinar, we will explore why customer touchpoints shape overall customer attitudes and behaviours, how you can harness customer satisfaction research to measure, track and improve satisfaction within your key customer touchpoints, and how that in turn improves overall attitudes and behaviours.

Watch Webinar

You may also be interested in

Search the CX insights hub

Webinar

Measuring Complaints: Finding the pain points

Complaint Handling can provide an opportunity to reignite customer confidence and even save unhappy customers. This webinar will help you understand how to quantify the impact of behaviours that will antagonise or reassure customers.

Your Customer Survey Book

This is a book about making the most of your customer survey. Customer research is ubiquitous now, but much of it is a tick-box exercise focused on reporting a score.

Webinar

The Perfect Customer Experience

Do your people understand how their decisions and behaviours impact the customer experience? Often we focus on getting the individual parts right, but it’s only when we get every element lined up that we can deliver truly memorable experiences. In this webinar we’ll cover: Memory...

Customer Insight Magazine

Created and published in house, Customer Insight magazine is a home for longer features, case studies, and latest thinking on customer experience and insight. All designed to inform, stimulate, and sometimes to provoke. We hope you enjoy reading it as much as we do creating it!