Online Surveys: A Guide To Success
Are you making the most of your online surveys? They are an effective way to gather feedback and can help you reach large numbers of customers, but they need to be carefully considered. Delivery method, customer journey, survey questions, timescales, analysis, internal and external feedback … are just some of the key stages which need to be planned in detail to clearly define the purpose and end goal of any online survey.
In this webinar, Vicki will take you through her best practice guide to creating online surveys that deliver results. She’ll cover a range of topics, from maximising response rates and questionnaire design, to analysing and feeding back the results.
Client Manager @ TLF Research
Vicki has been with TLF Research since 2002 and has held various roles within our Research team, and has progressed to be one of our Client Managers. Vicki enjoys this role, building relationships with her clients and delivering their end to end projects; from understanding their objectives at the outset and designing a suitable programme, to delivering interesting, insightful and actionable research for them to use. She also likes to get stuck into their customers’ comments, believing that these really are the ‘meat on the bones’ of a customer dataset.
She works with several of our housing clients and whilst she is one of our housing experts, she enjoys working with a variety of sectors; more recently she has become an authority in off grid heating options from working with Certas Energy and Calor Gas, and also is currently working with Cambridge University Press and Shell Asset Management Company.
When she isn’t working, Vicki is a keen walker, a begrudging runner and a CrossFit enthusiast, and likes nothing more than eating, drinking and socialising with friends and family.
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