Using the Voice of the Customer to Change Your Organisations' Culture


How do some organisations become genuinely customer centric, whilst others cannot quite grasp that change? Often it’s the way that they use customer feedback within their organisations, as part of internal communications, and how they involve customer feedback in the internal decision making process.

Greg will cover different approaches that organisations have used to bring the VOC into the organisation right through from the Board Room/ C-Suite level through to front line staff. This webinar will contain many practical examples that can make this a success.

You can watch this webinar on-demand now. Fill in the short form and you'll get access to the recording straight away.

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Webinar Host:

Greg Roche

Client Director @ TLF Research

Greg is one of the UK’s leading experts in helping organisations to use customer satisfaction surveys to improve the customer experience. He has extensive experience of working with many blue chip clients across a wide range of sectors. Greg is results orientated and is passionate about helping organisation drive change from their research programmes.

Greg is a frequent speaker at conferences, author of articles and books, and a regular host of webinars and our podcast. He’s also proud to have recently received research awards and a Business Excellence Award.

Outside of work he is a big sports fan, following Huddersfield Giants in Rugby League, Liverpool FC in the Premier League and Philadelphia Eagles in the NFL. He also spends most of his time trying to be a great parent!